Entrepreneurship and Innovation, Concentration
The entrepreneurship and innovation curriculum is designed to educate students in the business start-up process and to apply innovative thinking and problem-solving in their chosen organizations, small or large, for-profit or non-profit, or in the public or private sectors.
Learning Objectives for the Entrepreneurship and Innovation Concentration
Upon completion of a concentration in entrepreneurship and innovation, students will be able to the following:
- Explain the concepts and methods associated with innovation, entrepreneurship, and small business.
- Analyze markets and assess the potential of opportunities prior to developing the business plan.
- Demonstrate an understanding of the importance of creativity and innovation in the entrepreneurship process in a variety of organizational settings.
- Prepare a business plan and demonstrate knowledge of how to start and manage their own business.
- Analyze risk and uncertainty and understand how to reduce these factors in new ventures.
The following courses are required for the entrepreneurship and innovation concentration:
|BU 343||Entrepreneurship, Creativity, and Innovation||3|
|BU 369||Entrepreneurial Marketing||3|
|BU 370||Entrepreneurship Clinic||3|
|BU 389||Entrepreneurial Finance - Small Business||3|
|Graded upper-division elective hours in accounting, business, or economics||12|