The entrepreneurship and innovation curriculum is designed to educate students in the business start-up process and to apply innovative thinking and problem-solving in their chosen organizations, small or large, for-profit or non-profit, or in the public or private sectors.
Learning Objectives for the Entrepreneurship and Innovation Concentration
Upon completion of a concentration in entrepreneurship and innovation, students will be able to the following:
- Explain the concepts and methods associated with innovation, entrepreneurship, and small business.
- Analyze markets and assess the potential of opportunities prior to developing the business plan.
- Demonstrate an understanding of the importance of creativity and innovation in the entrepreneurship process in a variety of organizational settings.
- Prepare a business plan and demonstrate knowledge of how to start and manage their own business.
- Analyze risk and uncertainty and understand how to reduce these factors in new ventures.
Concentration Requirements
The following courses are required for the entrepreneurship and innovation concentration:
Course List | Code | Title | Hours |
| BU 343 | Entrepreneurship, Creativity, and Innovation | 3 |
| BU 369 | Entrepreneurial Marketing | 3 |
| BU 370 | Entrepreneurship Clinic | 3 |
| BU 389 | Entrepreneurial Finance - Small Business | 3 |
| 12 |
| Total Hours | 24 |
